Google SEO optimised Mobile pages

Google SEO optimised Mobile pages are fast and furious. That is how your website should appear on the internet. Ranking on the first page of Google with only one page and 1.000 visitors a dayand a low bounce rate! But a wet dream has always a different reality. Let's get real, and make some foundation for this dream.

Google SEO optimised Mobile pages

Past years, Google has made it clear that they want to stand up for safe and fast internet. In the style of this search engine, these are not empty words. At 2010 it was already announced that speed had become part of the algorithm. The obsession with speed is also apparent from the tools for developers and the launch of a platform for accelerated mobile web pages.

In 2014, they already announced that websites with a secure connection (SSL) would be given an edge in the search results. In 2016, it became clear on their security blog that sites with an unsecured connection would get a mark in the search results in Chrome. But, they are not alone there, according to the list of sponsors of Let's Encrypt, a service for free SSL certificates.

In short; both speed and safety have become part of the list of factors that determine the ranking of websites in search engines.

But what does the speed of a website mean in practice? There can, of course, be only one way to look at speed; from the perspective of the user. Unfortunately, this is not the way most websites where built. We are satisfied if the site is pretty responsive and is around the second load time; it usually stays there. But is that enough?

The server response time is the first thing that Pagespeed Insights measured. The reaction speed should be lower than 200 milliseconds. Then the website starts to load!

Google SEO optimised Mobile pages

Why should we do what Google wants? Because we use it massively, because searching works very well. Get you're website WordPress SEO optimised! Google understands the user like no other because this is their right to exist.

With us, freelance web designers, decisions are too often based on what we find ourselves. On what management wants, what the IT department tells us, on the designer's opinion or a panel test with 20 people. It is amazing how little use is made for example of the extensive reports about speed in Analytics. Making your website faster is not for Google, but for your users!

Improve the speed of your website:

The purpose of this article is to make the freelance web designers aware of the loading speed development.

  • A fast server.
    Choose your hosting with care. An SSD drive is important. Often you can reach the highest speed with NGINX . Cheap shared hosting from good providers works great for small websites. Choose a managed VPS if you need more website capacity. And larger sites use a high-end solution.
  • Optimise images.
    Images have a lot of effect on speed. You can do it manually with WordPress software plugins like Imagify. Imagify is useful for everyone. You get 2mb on images free based on your e-mail address. Or with other online tools.
  • Apply compression.
    Compress parts of your website, like CSS, HTML and Javascript.
  • Use browser caching.
    Remove CSS and Javascript that block "rendering" of the content above the fold. Make sure that the content is always loaded above the fold and only then the CSS and Javascript that are not needed for that part to be visible. Give priority to visible content!

Google SEO optimised Mobile pages

Therefore, the combination of speed and user experience is an underexposed theme in online marketing and at web builders; there is much to improve. WordPress SEO optimised web pages that achieve high scores on the speed test and have good content. They will increase this year in ranking position at the expense of web pages that also have good content but score poorly on the test.

Get some essential pages from your website through this test and discuss the results with your web designer freelance or the department responsible for managing the site. Hold on to the aim of getting all three parts in the green; do not settle for less.

About Mobile pages Google on November 4, 2016, Google published a message with the following sentence:

To make our results more useful, we’ve begun experiments to make our index mobile-first. Although our search index will continue to be a single index of websites and apps, our algorithms will eventually primarily use the mobile version of a site’s content to rank pages from that site, to understand structured data, and to show snippets from those pages in our results.

The conclusion of this message, which is endorsed by virtually all analysts, is that not only the content but also the speed of your website on mobile devices will be decisive for the position in the search results on all devices. A decision with significant consequences for websites that are too slow on mobile devices and for organisations with a separate amp site.

Google SEO optimised Mobile pages

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